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Posted on Apr 13, 2020 in Blog, People | 0 comments

6 essential tips on keeping your writing engaging

6 essential tips on keeping your writing engaging

How many times have you admired those writers who are able to brighten their readers’ lives with their messages, blog posts, or short stories? You don’t have to be a close relative of William Shakespeare to be a talented writer and keep your audience engaged. However, keeping your writing engaging these days is not an easy thing. There is plenty of information published online nowadays. So, readers become very picky as they have various alternatives to choose from. Thus, you should put effort to stand out from the crowd and catch your reader’s attention to your content. Once you have grabbed their attention, it is difficult for your readers to follow someone else. So, keep reading this article and find more about some of the essential tips of keeping your writing engaging.

6 Essential Tips of Keeping Your Writing Engaging

1. Count on shorter sentences

One of the most efficient tips to keep your writing engaging is to avoid being too wordy. This means that you should avoid long and complicated sentences. An engaging text contains short and clear sentences. If you don’t know how to do it, the basic rule is to write your texts as if your target audience would be someone in the 5th grade. Furthermore, you can keep your sentences short and check your readability level by using various spelling tools. A good readability score will help you keep your writing engaging and fully absorb your readers. In addition, you shouldn’t forget about the sentences’ flow and purpose.

2. Don’t forget about the power of storytelling

Storytelling is one of the most powerful tools you can use to pass on your message and advice. If you want your audience to pay attention to your content and learn from your advice, then storytelling is the best weapon you can use. It becomes very easy to spread your wisdom through storytelling. It is practically impossible to not find something that happened in your life and share it with your audience. This strategy will help you get closer to your readers and show them your human side. Whether it is a life-changing event or a negative experience, if you connect your story with your text, then success is guaranteed. Storytelling will help you make your point and convince your audience with your content.

3. Give your audience a positive outlook

People are tired of negative content. We live in a very dynamic world where there are a lot of negative events going on and affecting the audience. If you want to keep your writing engaging, then the best tip you can use is staying positive no matter what. You won’t grab your audience’s attention by focusing only on negative content. Your readers want to see that there is light at the end of the tunnel. Once they read your texts, they should feel more optimistic than before and get the feeling that nothing can stand in their way. You can help your readers move forward by giving them uplifting and productive content.

4. Show your readers that you love your topic

There is a fine line between being passionate about your topic and writing something just because you have to. When you write your content, you should always keep in mind your target audience and remember that they will immediately feel when you are not too in love with your topic. When you decide to become a writer, you do it because this is something that is close to your heart. Therefore, you shouldn’t compromise when it comes to choosing your topics. If you don’t like what you are going to write about, then you simply shouldn’t do it. When you are passionate about writing, you will see how the words flow easily and your text becomes more convincing. If you feel that you don’t like the topic you are going to write about, then it is better to choose one of the best writing companies and let other passionate writers do the work for you. Thus, you will keep the same quality level and won’t disappoint your readers.

5. Don’t tell lies

If you take a look at how the most successful motivators write nowadays, you will see that they are brutally honest. So, if you decide to share your story, you shouldn’t tell lies to your audience. It is better to tell them everything, exactly how it happened. Thus, you should include the good and the bad decisions, the missteps, and all the things you wish you didn’t say or did. People expect honesty from you and a true story. Even though you might think that you fooled them, and you shared your side of the story, they will find the truth at some point. So, instead of disappointing them and lose their trust, it is always better to share the truth and tell the things exactly how they were.

6. Shock your audience from the titles

The first thing that a reader sees when he opens an article is a title. This is the first clue telling him whether the article answers his questions or not. Thus, if you want to keep your writing engaging, you should create shocking titles. You should impress your audience so much with the title to make them share your content instantly. Moreover, you should always keep in mind that you write for the people. So, even though you added the right keywords in the title, you shouldn’t forget about the “wow” effect that your title should create on them. In the end, the headline should be the gift for your audience and not the wrapping paper.


Finally, if you want to create engaging writing, then you should be engaged when you produce the content. Furthermore, it is absolutely normal to not impress your audience from the beginning. But, this doesn’t mean that you should give up. You should keep writing and revising your content until you see the first signs of engagement from your audience. This is the moment showing you that you are on the right track and all you have to do is just replicate this strategy and engage with your audience. In addition, your readers’ feedback is the perfect source of inspiration for your future stories.

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